MIAMI, FLORIDA - May, 2006 – Along with all the perks of summer (beaches, barbecues and bikinis), comes the bad—sunburn, vacation traffic and, of course, a massive increase in body
odor. Fortunately, MenScience, the leader in cosmeceutical-grade skin care, has unveiled its
new Advanced Deodorant just in time for the sweaty, sticky months of summer. The deodorant
contains no fragrance, alcohol, or aluminum and combines scientifically-proven advanced
ingredients like microzeolites and botanical extracts to create a non-irritating, long-lasting odor
eliminator.
Its exclusive formula neutralizes and prevents odor by eliminating bacteria, instead of simply
using fragrances and alcohol to mask bodily odors like traditional “deodorants” do. And unlike
antiperspirants, Advanced Deodorant doesn’t use aluminum ions to plug up the skin’s sweat
ducts and pre-vent perspiration since this has been demonstrated to be bad for the skin and
potentially cancer-causing.
In addition to the proprietary odor neutralizing agents, MenScience Advanced Deodorant uses
natural astringents like Witch Hazel and Tea Tree Extract to fight odor-causing bacteria, and
soothing agents such as Aloe, Allantoin and Glycerin to keep the skin smooth and soft.
Microzeolites (deodorizing agents that absorb ions and molecules that form offensive odors) are
able to pull in and trap gases due to their unique honey-comb molecular structure. They eliminate odor without interfering with the body’s natural process of perspiration.
Advanced Deodorant’s application is in convenient stick form. It goes on smooth, dry, non-
sticky and won’t stain clothes. It is priced at $17.00 and available, along with the full line of
MenScience Androceuticals, at Barneys New York, Nordstrom and fine skin care retailers and
spas, and at www.MenScience.com or by calling 1-800-608-MENS.
MenScience Androceuticals offers advanced shaving, grooming and skin care products based
on professional ingredients that deliver maximum efficacy and visible results. It is their goal to
revolutionize skin care for men with unique and innovative products offering the highest level of
performance and quality.
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